A NEW ERA in Philippine sports development is on the horizon as the Philippine Sports Commission (PSC) teams up with U.S.-based technology firm Elite Link, Inc. to launch a mobile application designed to connect Filipino athletes to global opportunities.
The initiative, formalized through a memorandum of understanding (MOU) signed on Wednesday, August 13, at a Makati City restaurant, will establish a digital database and recruitment platform that allows athletes to showcase their skills, connect with coaches, secure sponsorships, and gain exposure to international competitions.
“This partnership with Elite Link is a beautiful gift for Philippine sports,” PSC Chairperson John Patrick Gregorio said. “It’s a chance for our young, talented athletes to find their communities, discover opportunities, and realize their potential. This is a great generosity that future champions will surely honor with their success.”
‘The app … is “crafted with the needs of Filipino athletes at its core, yet built with global readiness and appeal”, enabling international sporting exchanges and networking beyond borders.’
A DIGITAL GATEWAY
The app will enable Filipino athletes —from grassroots players to professionals— to create and update personal profiles, upload performance statistics, credentials, achievements, and highlight videos. Verified coaches, scouts, and recruiters will have access to these profiles, ensuring that talent is visible to the right eyes.
Elite Link President and CEO Guillaume Lucci described the project as more than just a technological upgrade—it’s a strategic bridge to the global sports community.
“We are creating a game-changing platform where athletes can connect with peers, train with specialized coaches, secure sponsorships, join teams, and get noticed by scouts and recruiters,” Lucci said. “Our mission is to transform the sports ecosystem into an inclusive space that offers equal opportunities for athletes from grassroots to professional ranks.”
The app, he added, is “crafted with the needs of Filipino athletes at its core, yet built with global readiness and appeal”, enabling international sporting exchanges and networking beyond borders.
TECHNOLOGY BEHIND
Philippine software developer, White Cloak Technologies, is tasked with building and maintaining the platform. The company promised to integrate secure data protection mechanisms and authentication systems to ensure the privacy and integrity of athlete information.
“Elite Link isn’t just another app—it’s a robust digital ecosystem designed to connect athletes, coaches, sponsors, and scouts in real time,” White Cloak said in a statement. “From concept to code, we’re ensuring the platform meets the highest standards of performance, reliability, and scalability.”
The PSC will have access to a dedicated analytics dashboard, giving the agency valuable insights for sports promotion and development programs.
AN OPEN DOOR
The MOU will not limit National Sports Associations (NSAs) from using or integrating their own athlete management strategies. Instead, it complements existing efforts, providing a central platform for information sharing and talent tracking.
“We are lucky and proud to have found partners who share our vision—equally dedicated to transforming, modernizing, and elevating Philippine sports governance,” Gregorio said. “This will make many Filipino athletes, coaches, and sports leaders very happy.”
With the partnership now in motion, both PSC and Elite Link expressed optimism that the platform will break barriers for Filipino athletes, offering them the visibility, support, and competitive opportunities they deserve—whether at home or on the world stage. (elamigo)
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